Call of Duty Elite - The Legend of Karl Trailer
Hilarious and awesome trailer created for Call of Duty: Elite.
Here is a brief description of the trailer from Creativity-Online :
Comedian TJ Miller narrates this introductory video for Call of Duty: Elite, the latest work from DOJO for Activision. Voicing a gamer called theLEGENDofKARL, he takes the viewer on a tour of the game, peppering his commentary with a few mortars and a lot of humor. With Elite, Activision aims to unite its community of Call of Duty players. Multiple players will be able to connect and compete with each other using social networks like Facebook. They can also improve their skills using an online dynamic strategy guide that acts like a personal coach, tracking their statistics and performances down to the most minute details. Fans can experience the Beta for Elite this summer on Call of Duty: Black Ops before it launches in November with the worldwide release of Call of Duty: Modern Warfare 3.
Advertising Agency: DOJO
Interbest: Male Stripper
Interbest is a company that provides billboards for advertisers to promote their products in the Netherlands. Their billboards can be found by the highways. In order to get advertisers to rent the billboards to advertise their own products or services, they put filled up the billlboard with a large picture of a man and the copy “The sooner you advertise here, the better". The reason for the copy is because every day the large man is shown removing a piece of his clothing.
Do you want to see that?
Advertising Agency: Y&R
Toyota: The Letter
This is a nice spot showing the longevity of the Toyota cars through how many different owners it will go through. In this Toyota commercial, a man finds a letter tucked in between the backseat and the letter beings its adventure from one previous owner to another. Eventually, the letter is passed back to the original owner who we think is the elderly lady. However, she is the wife of the letter’s author and the original owner. We see her walk to the original owner who is an elderly man and she throws the love letter (I assume) at him.
Oops! Should’ve remembered to check the car before selling it or trading it in for a new one! This spot by Saatchi & Saatchi is pretty funny and is effective in showing the endurance of Toyota cars. However, how did the car go through so many owners and not one saw the obvious letter sticking out from the backseat? Ah well, the commercial was still funny even if it is a little bit unbelievable.
Advertising Agency: Badillo Nazca Saatchi & Saatchi, San Juan, Puerto Rico
Executive Creative Director: Juan Carlos Rodriguez
Associate Creative Director: Mariano German
Art Directors: Cristina Burckhart , Fernando Suarez
Copywriter: Pedro Jose Perez
Production Company: Salado Media
Director: Cali Ameglio