The Sign Swing: Learn About Angles
Simple ambient advertisement for raising awareness that parents’ involvement with their child’s education will benefit their child and further his or her success in school. This campaign from Milwaukee-based COA Youth & Family Centers (COA) and C-K/Milwaukee brings interactive learning displays, or “guerilla classrooms,” to life around the Milwaukee area. What a simple and clever way of utilize something that children and their parents always use such as the swing to target the parents to help their kids out in the classroom.
Advertising Agency: Cramer-Krasselt, Milwaukee, USA
Executive Creative Director: Chris Jacobs
Creative Directors: Brian Ganther , Todd Stone
Art Directors: Brian Steinseifer , Josiah Werning , Jim Root , Zack Schulze , Yvonne Lopez
Copywriters: Jim Jodie , Jeff Van Zandt , Sandy DerHovsepian , Lucian McAfee
Illustrators: Brian Robson , Seventh Street Studios , Tyson Mangelsdorf , Anne Wertheim , Marcel Laverdet
Art Buyer: Karen Kirsch
Print Producer: Kelli Bucholz
Interbest: Male Stripper
Interbest is a company that provides billboards for advertisers to promote their products in the Netherlands. Their billboards can be found by the highways. In order to get advertisers to rent the billboards to advertise their own products or services, they put filled up the billlboard with a large picture of a man and the copy “The sooner you advertise here, the better”. The reason for the copy is because every day the large man is shown removing a piece of his clothing.
Do you want to see that?
Advertising Agency: Y&R